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Instagram’s parent company Meta has reportedly revealed plans to launch a text-based conversations app in a secret meeting with select creators. A leaked screenshot of the upcoming app shows the user’s Twitter-like interface.
Instagram’s plans to compete with Twitter not covered Article by Leah Haberman, Influencer Marketing and Social Media Marketing teacher at the University of California, Los Angeles. Habermann said the text-based app is built on Instagram, but is decentralized and will function as a separate app. The app is also compatible with other decentralized social media apps such as Mastodon, allowing users to reach a wider audience.
Meta has been talking to creators about its upcoming text-based app and is currently looking at a late June release.
Details can be found in the newsletter, but I will list some highlights pic.twitter.com/KYqqXjrRmD
— Leah Haberman (@liahaberman) May 19, 2023
The upcoming app will maintain a central Twitter-like feed, allowing users to browse content such as text, images and videos shared by followers and recommended accounts. Each text-based post is limited to 500 characters.

The Twitter-equivalent app works independently of Instagram, but the new app carries over creator controls and account safety features like blocked accounts and keywords.
Instagram has confirmed with officials that it is working on a Twitter competitor app (another app) for release this summer. Eventually it may become compatible with open solutions like Mastodon. credit: @Leah Haberman @Matt Navarra @CaseyNewton About the previous Deet https://t.co/f2KNITGZy6
— Sarah Frier (@sarahfrier) May 19, 2023
Bloomberg reporter Sarah Fryer has reportedly admitted to developing an app similar to Instagram’s Twitter from an insider. Meta first confirmed its plans to develop a standalone decentralized social network in March. Said“We are looking at a standalone decentralized social network for sharing text updates. I believe that there is
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TBD, a division of Jack Dorsey’s fintech firm Block, has a vision to bring more decentralization to the internet, with Web5, which aims to introduce “decentralized identity and data storage” for applications. Launched a decentralized web platform.
To facilitate this decentralized web experience, TBD’s web5 platform introduces several key components and employs the use of decentralized identifiers.