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The new profanity rules that YouTube introduced late last year have been relaxed. The latest edition outlines a less restrictive policy that allows the use of moderate and strong profanity without risking monetization. The original policy, first introduced in November, flagged videos with rude language in the first few seconds as ineligible for ads, with little distinction between “strong” or “moderate” swearing. No. The policy also appears to be retroactive, with many creators claiming that videos they published before the updated policy went into effect lost their monetization status. Now YouTube is reversing course. A set of fine-tuned rules it allows Several swear.
Creators who use colorful language in the first 7 seconds of their videos are now conditionally eligible for ads. If the profanity is ‘moderate’, there are no restrictions on the video, but if the first few seconds of the video contain very profane language, the video may show only ‘limited ads’ there is. Under the original rule update note, both of these scenarios would have completely disabled monetization of the video. A creator can swear more often after his first seven seconds without fear of losing ad revenue, but YouTube says that excessive swearing can cause content to be unmonetized or restricted. It points out that there is still a risk that
The update also clarifies that strong language in background, ending, or intro music should not affect monetization status.
The new language policy will go into effect on March 7th. While it won’t address every concern creators had with the November ruleset, it should make it easier for most YouTubers to continue monetizing their videos without significantly changing their content or style.