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Ubisoft can be added to the list of companies not attending E3 directly for the first time in four years. Until this week, he was one of the few major publishers to back the revamped event. However, on Monday Ubisoft We do not participate in exhibitions and hold our own events at about the same time.
“E3 has fostered unforgettable moments across the industry over the years,” said a Ubisoft spokesperson. “Originally he was going to be officially at E3, but then he made the decision to go in a different direction and on June 12th in Los Angeles he will be hosting a Ubisoft Forward Live event. More details soon. We look forward to sharing it with our players.”
There are no two ways to go about it, and Ubisoft’s withdrawal from E3, especially with the show less than three months away from restarting, raises serious questions about its short- and long-term prospects. Earlier this month, Microsoft didn’t show up on the E3 show floor. Prior to that, Nintendo didn’t attend the event at all. Sony has yet to say whether it will attend E3 2023. Based on recent attendance records, the company is unlikely to attend this year’s conference.