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Entrepreneurs are excited to explore AI and its potential. They are signing up for free trials and trying out different tools to see how they can save time and money with the different tools available today.
When AI Is Not Enough: Disillusionment with Entrepreneurial Dreams
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After they landed on the flashy squeeze page, believed the testimony, and were struck by the possibilities, the bar was set very high. They expect each tool to revolutionize their business. . They believe that with just a few clicks, you’ll have customer-facing headlines, images, articles, mountains of content to be proudly named, and a clear path to outperforming all your competitors. .
Then reality hits and those lofty expectations fall apart.
how did it start?
When ChatGPT launched in November 2022, it opened the eyes of entrepreneurs around the world. Now they understand how AI can directly impact their business. Shock, awe, and excitement ensued in this first phase. Expectations were high and we couldn’t wait to get started.
This newfound accessibility has raised the level of experimentation. Entrepreneurs were not just testing tools, they were building them. By spring 2023, opportunists, developers, and creators were rapidly turning and trying to grab their land, so there was a platform for every requirement.
The AI mastermind is here, conversations are heating up on LinkedIn and Reddit, and downloads, seminars, and courses are plentiful. Before long, artificial intelligence became the newest glowing object.
But what makes it so alluring? Why do we want to explore it further?
The promise of artificial intelligence
At first glance, the potential of artificial intelligence is huge. “All these tools can be used to execute business processes,” says an entrepreneur who sees the potential. Hear case studies of what AI has done for their peers and look for tools to do everything they do to save time and make more money with less effort .
The promise of AI is that it can benefit all areas of business, whether it be rotating team members, improving the quality of output, or simply increasing production.
You can understand the appeal of this AI space when thinking about leaner, more profitable businesses. Why does it feel like running your company is a struggle and you’re not willing to reap the benefits promised by the assistance of artificial intelligence when you’re working all the time?
When AI Is Not Enough: Disillusionment with Entrepreneurial Dreams
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Disillusionment with AI
In fact, the truth is much different than expected. Companies hoping to use the tool on a daily basis are shocked to find that it’s not as good as they thought it would be. It takes a lot of work to get a high-quality output, rather than pressing a few keys and having tons of publishable content, perfect images, and completely realistic recordings. A job they weren’t sure they signed up for.
Entrepreneurs using AI are discovering that overcoming current limitations requires additional time and effort. Content created with Chat GPT and other language tools often requires a lot of editing, so it might have been quicker to start from scratch. It’s not just a copy. AI-generated images require photoshopping and need to be fact-checked through additional research.
Every action has a reaction. Reactions include worries about Google’s penalties, the inertia of his team members, false information appearing in articles, and questions about intellectual property and plagiarism that no one knows how to answer. The initial belief that “I will be able to do more with less money and time” seems to dissipate with each experiment.
At some point, a frustrated business owner declares AI bankrupt. They give up trying, cancel their subscriptions, and see it all as a passing fad. After wasting hours and several disappointments, they return to their previous manual methods.
What’s in the Expectation Gap?
The hype around what AI can do in business creates unrealistic expectations for business owners. The tools they’re testing can sell a dream well, but can actually create a living nightmare. scenarios and those results cannot be achieved the first time. Future users are touting the gold standard of what these platforms can do.
The truth lies in between. AI tools can potentially do everything they promise, but only if properly prompted by people who know what they’re doing.
After hype, inexperience is the second component of the expectations gap. Most entrepreneurs don’t understand how to leverage AI to achieve their desired outcomes. They don’t know how to use prompts effectively. They don’t know how to feed the machine. They want those quick wins they believe they owe, so they’re not prepared to spend the time required to produce client-facing results.
Imagine a lawsuit between a business owner and Chat GPT to decide who should be held accountable for bad articles. Business owners will say the AI did a shoddy job. I would say that Chat GPT created the best it could from the given inputs. There is a saying: garbage in, garbage out. Poor prompting leads to questionable results, and it is rarely the engine’s sole failure.
The final factor in the expectations gap is time. Over time, the business owner will get better at feeding the model and managing the output. Over time they will learn from their mistakes and improve. I never take a puppy home and send it back when it doesn’t turn over immediately upon request. The training is expected to take some time and we will continue to practice. Think of this in the same way.
What will happen with AI?
Artificial intelligence is evolving. Every update of every tool comes with improvements passed on to users. Business owners get used to using technology. We become better robot trainers. We think differently, work in harmony with AI, start thinking in terms of prompts, and understand cause and effect at a new level. The gap between expectations and reality has narrowed now that we know what is required of us.
Many people would have given up before this happened. By wasting time, money, and stabbing, they develop AI skepticism and turn a blind eye to progress. They believe that every new thing is the same as the previous one, and that hype is followed by great disappointment. increase.
In business and AI, those who play the long game win. Big results come to those who display endurance, not those who dip their toes in the water for a quick win. Those who get stuck, stay curious, learn all there is to learn, dedicate themselves to testing, iterate and advance their techniques, will be on their way in a matter of weeks.
If that sounds like you, keep going. The more you practice, the better your results will be. The more you play with the tools, the better you learn how to transform inputs into outputs. When everyone else gave up, you were there, laying the groundwork and racking up those incremental gains big.