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Twitter’s ad revenue sharing program for creators officially launched — and has reportedly already started paying out eligible Blue subscribers. Elon Musk announced the effort in February, but there were few details about how it would work, and no one was quite sure what to expect. However, some prominent users reported receiving deposit notifications today (he was one of them). claim He will receive more than $24,000. Rewards are based on ads in replies to targeted user content.
The program incentivizes creators to post popular content that drives advertising, and rewards accounts that support Twitter’s revenue (while driving new Blue subscriptions). “This means that creators can get a share of the advertising revenue from replies to their posts,” Twitter said. help article An article published today reads: “This is part of our commitment to helping people make a living directly on Twitter.” Musk tweeted Today, the payments “will be cumulative from when they were first promised in February.”
But getting a move from the Musk-owned social-media company is a tall order. The revenue-sharing system will apply to Twitter Blue or Verified Organizations subscribers with at least 5 million post impressions in the past three months, according to a support post. It must also pass human review and follow the company’s creator his subscription policy. Twitter will then use your Stripe account to pay you. The company says it will soon begin the application process under “Monetization” in account settings.
The move aims to make Twitter a more attractive platform for content creators. It may not be a coincidence that the program came about a week after Meta launched Twitter rival Threads, but the program didn’t take long to gain traction, and the first Acquired over 100 million users in 5 days. That’s higher than previous record holders ChatGPT and TikTok.