"Are You a CEO Interested in a Feature Interview?"
All Interviews are 100% FREE of Charge
OBS produces video content in ultra-high resolution and high dynamic range, enhancing the level of detail and color in every shot. Content is captured in every format, including vertical video for watching clips on your phone, 8K video for the highest resolution broadcast, and 360-degree shots for truly immersive drama.
OBS is Multi-Camera System OBS captures multiple angles of the action, which it uses for super slow-motion replays later. It also uses cinema camera lenses that allow it to capture more artistic shots that emphasize changes in depth of field like you might see in movies. The difficulty in achieving this with traditional sports cameras is that they couldn’t be used in live productions due to the time typically required to process complex shots. However, OBS is leveraging AI and cloud technology to reduce the processing time so that these shots can be used in live broadcasts. Exarchos says the new process enables shots that were previously impossible to capture and present live, such as 360-degree replays where the viewer rotates around an athlete flying through the air.
” matrix “Anything you can do in a cinema, you can do in a live performance,” Exarchos says.
OBS is also recording audio in 5.1.4 audio with the goal of capturing immersive sound from the venues during events and interviews with players on the sidelines. This, along with augmented reality stations that take viewers inside the Olympic venues, aims to bring viewers closer to the Olympics at home.
“If we repeat the last game, which was very successful, we will have failed,” Exarchos said, “because, like in sports, it’s all about breaking new ground, breaking new ground and going the extra mile.”
A place for technology demonstration
In 2024, artificial intelligence tools are expected to be used extensively during the Olympic Games.
Olympic broadcasters and networks like NBC are using AI to find key moments from thousands of hours of footage, then compile highlights that are neatly packaged and sent directly to viewers. Some companies are going all-in on AI offerings, with NBC doing legendary Sportscaster Al Michaels He was tapped to narrate a Peacock highlights show, and the team used Michaels’ past TV appearances to train an AI voice-generation engine, resulting in a smooth, yet unmistakably creepy voice.
As you watch a live game, AI will be able to pull out important information in real time and display it on your screen: player statistics, chances of making a shot or scoring in time, and artificially enhanced field conditions. Incorporating AI We have integrated it into our advertising platform to better personalize ads during breaks.
This extravagant broadcast extravaganza is still a training ground for these new technologies. NBC is using the Olympics as its first major test of its multi-view and user customization features, so expect to see these features used more frequently in regular live sports broadcasts. According to NBC representatives, the company hopes to be able to roll out the technology, which will debut at the Paris Olympics, to other live sporting events and even non-sports programming like the Macy’s Thanksgiving Day Parade.
Ultimately, Exarchos said the goal of these technologies is to help people feel more connected to the events and their participants, especially since pandemic restrictions limited attendance at the past two Olympics.
“We all go through a phase where we have a strong desire and nostalgia for healing physical experiences, especially with other people,” Exarchos says. “Sports is a big catalyst for that.”