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Cuban expressed interest in buying both media assets during a wide-ranging interview. Wired It was announced on Thursday.
Regarding buying Fox News, Cuban said, “If I had enough money, I would buy it in a heartbeat, but I don’t have it.”
Cuban began the interview by saying the Fox News purchase would be an antidote to what he called the “Fox News generation.”
Cuban coined the term in a past interview where he expressed disappointment in his generation, the Baby Boomers.
“My generation was sex, drugs and rock ‘n’ roll. I never thought they’d become the Fox News generation,” Cuban told The New York Times’ David Marchese in an interview published in August 2020.
“These people I know smoke marijuana, listen to Crosby, Stills, Nash & Young, protest songs, and to think they’re decrying Black Lives Matter and watching Fox News in droves, it pisses me off. You have no idea,” Cuban added.
Meanwhile, buying Fox News would be too big an investment, Cuban said, estimating the price would be around $15 billion to $20 billion.
“We’re not sitting on $15 billion or $20 billion in cash,” Cuban told Good.
Acquiring X is also a distant possibility for Cuban, who told Wired that he believes the platform’s owner, Elon Musk, is reluctant to sell.
“I wish he could. There’s no reason for him to sell it,” Cuban said.
Cuban, a frequent user of X, has frequently criticized changes made by Musk to the platform, which Musk bought in October 2022 and renamed Twitter to X in July 2023.
Cuban’s criticism has angered Musk, who has responded with insults.
But that hasn’t stopped Cuban from leaving the platform, telling Business Insider in June that he’d “enjoy arguing with Elon.”
“Whoever controls the algorithm controls the platform, controls the world, controls the community. And Elon and X have built a very powerful right-wing community. They’re fun to work with,” Cuban told Wired in an interview.
Representatives for Fox News, X and Cuban did not immediately respond to requests for comment sent outside regular business hours.