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At this time, only adults over the age of 18 can sign up for Meta’s Horizon Worlds, wall street journal, that could change soon. As part of an effort to increase the number of Horizons and improve user retention, Meta announced that in March of this year he would be giving young players from the age of 13 to the age of 17 virtual his reality social his experience. is said to open journal Gabriel Aul, Meta’s VP of VR Experiences, said he saw the information in a memo titled “Horizon 2023 Goals and Strategies” outlining goals for the first half of 2023.
In a memo, Aul wrote that these young users are “true digital citizens of the Metaverse” and that Meta needs to make sure they are served if Horizon is to succeed. Meta spokesperson Joe Osborne told the publication:[t]People are already spending time with Quest in a variety of VR experiences, [the company wants] to secure it [it] With age-appropriate tools and protection, Horizon Worlds can also provide a great experience. ”
Osborn doesn’t say what the experience offers to protect younger users. 2021, journal The company’s researchers report finding that Instagram is “harmful to a significant proportion” of teens, especially teenage girls. As a result, Meta paused work on her Instagram for Kids and has since launched a number of safety features for her teens on the app. We also automatically restricted triggering and sensitive content to new users under the age of 16.
In addition to welcoming teenagers to Horizon, Meta aims to increase the game’s monthly active users from 200,000 to 500,000 during the first half of this year. Perhaps more importantly at this point, we are targeting 20% retention. Apparently, Horizon had an 11% retention rate in January, meaning only 1 in 9 users returned the following month. Meta hopes to achieve these goals by improving the reliability and performance of its services and removing bugs that can affect people’s enjoyment.
The company also aims to release 20 new Horizon experiences built by third-party studios to reach more people. Additionally, he hopes to make VR gaming more accessible by rolling out web versions of him for mobile and desktop by June. Meta has hinted at his web version of the experience in the past, but the company fell short of its initial launch goals last year. This year, the company not only hopes to launch a web version of Horizon in the coming months, but also hopes to reach 150,000 monthly cross-screen Horizon users in the first half of 2023. I think.
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