Would You like a feature Interview?
All Interviews are 100% FREE of Charge
Environmental technology concept. sustainable development goals. SDGs.
The threat of climate change has led businesses to embrace a more sustainable future. Commitment to ESG and Sustainability. But such commitments need to be supported by concrete actions, Calls to harness digital technologies for a better and greener future,Highlighting Possibilities of data for sustainable development.
Combining digital technology and sustainability makes logical sense. green transition and digital transition Two of the most important global business trends Over the past few years, these have been two challenges, neither of which can succeed without the other. In fact, digitization is increasingly being understood by businesses as a way to improve their environmental performance, including: Mercedes-Benz and Analog Devices Announcing our commitment to sustainability using digital.
And now, recent research provides empirical evidence to support the relationship between the two trends.a recent articles A book by Professor David Bendig and others highlights the strong and positive relationship between companies strategically prioritizing digital technologies and their environmental performance
Digital Orientation and Environmental Performance
According to Bendig and colleagues, companies with a strategic focus on digital technologies are better able to adapt to changing market conditions and are more likely to identify and capitalize on innovation opportunities. Such companies also tend to use resources more efficiently, leading to lower costs and reduced environmental impact.
Consider one of the companies selected for the sample, the software company Teradata Corporation.their 2021 ESG Report, Teradata is committed to developing technology products and services for a sustainable future. It also pledged that employees will leverage digital tools for video conferencing and virtual workplaces to meet environmental goals such as resource efficiency.Similarly, computer software manufacturers seagate offshore oil drilling company Schlumbergeris committed to reducing greenhouse gas emissions and resource waste in its operations using new data-driven technologies and digital solutions. These initiatives demonstrate a digital orientation on the part of these companies, which is also related to improving their environmental performance during the study period.
“We suggest that management can improve the environmental performance and competitiveness of their companies by increasing the level of strategic digital orientation within their organizations,” explains Bendig.under development strategic digital orientation It consists of the development of technologies, features and functions that meet customer needs. Developing digital capabilities in-house. Coordinate the digital ecosystem and have a digital architecture configuration.
In this regard, the study also reveals important implications for policy makers wishing to promote sustainable growth. “If we want companies to go digital and reduce their environmental impact, we need strong incentives,” Bendig said. We need to consider offering subsidies and tax breaks to businesses.” With the right policies in place, we can see a thriving ecosystem of green companies leading the way to a sustainable future. may be created.
Positive Ripple Effect on Society
In addition to the direct benefits for businesses, this transition to digital sustainability can also have positive ripple effects across society. As companies become more sustainable and efficient, they may also develop new business models and products that encourage consumers to reduce their environmental impact, leading to a more sustainable future for all. Moreover, by prioritizing digital sustainability, companies can drive positive change in the broader ecosystem, reduce their environmental impact across the value chain, and ultimately create a sustainable future for all. can contribute to
Digital technology and data have the potential to be powerful tools in the fight against climate change and the transition to a more sustainable future. By prioritizing digital orientation and sustainability, companies can not only improve their own bottom line, but also contribute to a brighter future for society as a whole.