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Barbie has played a variety of roles since her doll debuted in 1959, but is now tackling new industries with the help of tech-savvy role models, including former YouTube CEO Susan Wojicki. I’m in.
On International Women’s Day on March 8 (just one day before National Barbie Day), Barbie’s parent company, Mattel, was inspired by women who are making their mark in science, technology, engineering and math (STEM). Released doll collection.
The collection consists of seven unique dolls that are gifted to women who inspire them, but they are not available for purchase.
The collection also includes Wojcicki, who “stepped down” as CEO of YouTube in February. Prior to joining YouTube, he was his 16th employee at Google, where he worked for nearly 25 years.
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But Wojcicki is not the only one elected. 23andME co-founder and CEO Sister Anne Wojicki and Janet Wojicki, professor of pediatrics and epidemiology at the University of California, San Francisco, were also awarded Barbie dolls respectively.
“My sisters and I found a job we love and discovered how creative and fulfilling a career in STEM can be for women,” said the former YouTube CEO. press release“Growing up, I never imagined I would have a career in tech,” she said, noting that the campaign “will remind girls all over the world that anything is possible.” ‘I hope so,’ he added.
Other women featured include Katia Echazareta, the first Mexican woman to travel to space. CNNUK-based space scientist Dr Maggie Adeline Pocock; German marine researcher Ange Boethius; and Inuo Li, co-founder of ETU Education, a Chinese school startup.
Image Credits: Courtesy of Mattel
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Barbie is known for taking on all sorts of positions from astronaut to doctor, yet women make up only one-third of the STEM workforce. US CensusAdditionally, data from advocacy groups Women’s Association of American Colleges It turns out that women are “systematically tracked” out of STEM while in school because of stereotypes and cultural norms.
“STEM is a field where women are grossly underrepresented. By honoring these seven leaders in science and technology, we hope to encourage girls to follow their passions in this field. I have.”